Your audience "notices when something feels cheap and responds when something feels considered." That's the work I've done for 10+ years — identity, packaging, print, environments and web. This whole page is built in your brand language, and there's a campaign I designed for DualEntry below, before you asked.
Chosen for this role: identity systems, packaging architecture, environments and web — the exact multidisciplinary range your brief calls essential.
Head of Brand for a ₹150 Cr+ apparel group. I rebuilt the identity, packaging architecture and retail language across 250+ styles and 2,500+ SKUs — plus the nomenclature, calendar and templates that keep it consistent every season. This is what "a living identity, not a brand guide" looks like.
My own activewear brand. I defined the vision, identity, packaging, campaign and go-to-market, sourced across Taiwan, China and India, and grew it to ₹2 Cr+ with a 15-person team. High agency isn't a line on my CV — I've done the whole thing from a blank page.
Conference backdrops, standees and international activations — including expos in Almaty and Thailand. Your JD calls out "CFO dinners, conference booths, sponsored activations." Most SaaS designers can't show environmental work. I can — designed, produced and installed.
Identity and packaging system for an A2 dairy brand — retail shelf, not a screen. Proof the systems thinking and finish hold up in a completely different, unforgiving product category where the shelf is the pitch.
A focused identity and product story for a premium vest label. Here for one reason: craft up close — logo, type and finish held to the standard your CFO audience quietly registers.
Your JD names "CFO dinners, conference booths, sponsored activations." So instead of describing what I'd do, I designed one — as a system, in your brand.
An invite-only dinner series for finance leaders who run lean and close fast — the exact people you sell to. One idea across six surfaces: web, invite, email, social, booth and deck. Four are mocked below, in your teal, your type and your voice. This is me receiving a brief that didn't exist, and shipping.
The CFO Table · 2026
A dinner for finance leaders who run a one-person close and still ship in a day. No pitch. Just the people already living in the future of finance.
A seat is held for you at the DualEntry CFO Table, New York — March 12. Fourteen finance leaders, one long dinner, zero slides.
We'll send the address the week of. Bring the metric you're most proud of closing.
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You hire fast and you trust proof over promises — so do I. So here's my proposal instead of a hard sell:
Low risk for you. Everything to prove for me. That's the deal I'd bet on.